WORKINGTON Town Rugby League Club have unveiled a striking new design for their alternative kit for the new season in partnership with official shirt sponsors Fibrus Broadband.
The kit went on sale on Boxing Day, giving fans the chance to buy the shirt ahead of the new season which gets underway with a warm-up fixture on Sunday January 7 when the team travels to Widnes to face the Vikings.
The new blue and black design was created alongside Fibrus Broadband, using its colours in recognition of the partnership. The Full Fibre broadband company will have its name on the front of the alternative kit for the next two seasons, having also recently secured its place as the front of shirt sponsor for the main kit and the ladies’ team.
The ground is also known as the Fibrus Community Stadium.
Graeme Peers, Director and Commercial Partnerships Manager at Workington Town RLFC said: “The new design is fresh and modern, and we’re thrilled to have Fibrus on board as we go into a new season, and a new era of lightning fast broadband in Workington.
“Our partnership with Fibrus over the next two seasons means both the Workington Town men's and ladies' teams will play with their logo at the Fibrus Community Stadium and as we travel to away matches.”
Chris Collins, Head of Network Build and Maintenance, Cumbria, at Fibrus, said: “The new shirt looks fantastic, and we are excited to see the players wearing our logo across both kits in the upcoming season.
“Workington Town Rugby Club is a wonderful community asset, and we are committed to playing our role in the community too, as we continue to build Full Fibre broadband infrastructure around Workington and across the county.”
Fibrus has further demonstrated its support for Cumbrian sport this year by launching its Play it Forward fund, which has been providing grants to nearly 20 Cumbrian grassroots sports clubs. It also sponsors the Fibrus 100, the first Cumbrian cricket league for girls. This investment sits alongside The Fibrus Community Fund, which has seen the company invest £60,000 this year to tackle digital poverty across Cumbria.
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